It was the cover of Bloom that reeled me in: the subtle but finely drawn art with the equally hushed blue. I imagined a graphic novel that was intelligent and touching. The final product was much lighter than I expected it to be, definitely one written for a younger audience, or for those who prefer simple storytelling.
There just isn't much depth to the plot—and that's okay. What's perhaps less forgiving is the same lack of depth in the characters. The reader never gets much more than a surface impression of Ari and Hector, even less of their respective friends. I think this is the story's greatest failing. With a story such as this one, the characters have to be more than cute or fun—they have to engage a reader.
What this novel did well? The buildup is good. You know where the story is going—it's obvious—but the author saves that component so that the story moves at a natural pace. It never felt rushed or unnatural. Also, the illustrations were good. They were simple, but convincing, never scrimping on the details of backgrounds and textures.
Overall, Bloom is a very simple, but well rendered love story. I recommend it for fans of graphic novels who prefer simple stories, love displays of affection, or who think in emoticons.